Bridging the gap between your product and users
bæʎˈza doːaŋ

Beyza Doğan

Design Consultant, PhD
Interdisciplinary design leader with a background in UX and ID, specializing in turning bold visions into scalable, market-driven products.
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CTA
Impact
100+
products launched
18+
design awards
127+
design rights
What I do
Design Project Management

I can help companies and start-ups to define market gaps and strategise their product portfolios, encompassing both digital and physical realms.

Design Strategy

I lead design projects from conception to completion, in sync with project management models, including Agile, Lean, and Design Thinking methodologies

Creative Direction

I can help brands to express their personality visually in various realms, from styling to branding

UX/UI Design

I design interface elements forming design systems and build realistic prototypes using figma and other tools.

Development

I later develop and deploy them using no-code or low-code platforms like webflow and other fun tools.

Industrial Design

I design physical products in CAD using both solid and surface modelling programs like Rhino and Catia, then I bring them to life through realistic renderings using programs like KeyShot.

Trusted by
Methodology
Future Scenario Mapping & Strategic Foresight

Leveraging research, data, and future trends to anticipate emerging user needs and technological shifts.

The Cognitive Gap

Cognitive Gap Analysis
UX benchmarking framework measuring cognitive load and usability gaps

Future Living Spaces, Futuristic Kitchen

Future Living Spaces
Trend forecasting and strategic foresight to shape next-gen appliances

AI-Driven & Context-Aware Experience Design

Designing systems that dynamically respond to user behavior and environments for a frictionless experience.

Dynamic Hood Protoype

Dynamic Hood  
AI-powered autonomous ventilation adjusting to user presence and real-time cooking conditions.

Hood with context-aware interaction

Slide-Down  
Context-aware glass panel optimizing airflow and spatial interaction

UX Leadership in Digital & Connected Experiences

Creating seamless interactions through digital platforms and smart interfaces.

Elevated Layers forming information architecture

Miele@ App
Digital ecosystem enhancing connected kitchen experiences

Car Rental Experience with Smart Road Assistance

Ride & Roll
Car rental experience with fluid design and smart assistance

Scalable and Configurable Product Ecosystems

Designing modular, adaptable and user-driven experiences  that empower user customization and enhance usability.

Ceiling hood with window experience

Skydoor
Ceiling extraction system, doubling as an artificial  window with daylighting and customizable sky view

Vertical hood with blackboard

Screen Hood
A dual-purpose ventilation system with integrated blackboard functionality

Business-Driven Design Strategy

Balancing data, business strategy, and user needs to drive commercially successful and scalable product lineups.

Easy to customize head free hood platform

Sienna Hoods
Customizable front panels for ergonomic, head-free ventilation

Downdraft with multiple design awards

Black Levanter
Best-selling downdraft hood designed for market differentiation

Plans

1. Innovation Acceleration Workshop

From scattered ideas to a clear product vision

Best for companies exploring new market opportunities, product directions, or business pivots.

What’s included?
Pre-Workshop Research & Industry Analysis
Workshop Facilitation
Strategic Action Plan

1 week preparation + 1-2 days workshop

Starting from €6,000

2. Strategic Design & Market Positioning

Identify market gaps, align your portfolio, and define a winning product roadmap

Best for businesses struggling with portfolio direction, differentiation, or market expansion.

What’s included?
Market & Competitor Research
Stakeholder & User Interviews
Strategic Roadmap Development

4+ weeks

Starting from €14,000

3. Growth-Driven & Scalable Product Design

Designing future-ready, scalable products that drive business growth

Best for companies with a physical or digital product in development that need expert-driven design.

What’s included?
Concept Development
Detailing & Prototyping
Implementation Guidance

6+ weeks

Starting from €21,000

Contact

Get in touch

contact@beyzadogan.com

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